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تاریخ: 2014/08/09 تعداد بازدید: 61
Health Tourism Conference and Economic Cooperation Organization (ECO) member countries exhibition will be held in Mazandaran Province, Iran, 18-20August, 2014
Health Tourism Conference and Economic Cooperation Organization (ECO) member countries exhibition will be held in Mazandaran Province, Iran, 18-20August, 2014. Following the first and the second ECO Health Recruitment Meeting on the sideline of the third and fourth Summit of the Islamic Countries Health Tourism (December 2012 and November 2013) in Razawi Hospital, Mashhad, Iran, during the 24th ECO Regional Planning Council (RPC 22-23 February 2014) in Tehran, ECO Chamber proposed to hold “ECO’s First Health Tourism Conference” in 2014 in Iran, which was subsequently approved in the 21st ECO Foreign Ministerial Meeting on November 2013, Tehran. [E.A.1]

In this Summit, the guests are the representatives of Health Ministries, Tourism Ministries and Organizations, Chamber of Commerce agents, private tour leaders and hoteliers, ECO members’ ambassadors, ECO General Secretary and Secretariat of the Organization, agents from the United Nations World Tourism Organization (UNWTO), United Nations Development Programme (UNDP),  Iran Cultural Heritage, Handicrafts and Tourism Organization, Mazandaran University of Medical Sciences, and Iran Chamber of Commerce, Industries, Mines, and Agriculture.

ECO, with ten members, is the second regional cooperative organization in terms of area and population. ECO, which covers an area of 7969400 m2 with a population of over 450 million people, comprises 6% of the world area and about 7% of the 6.3 billion world population. Member countries are Iran, Uzbekistan, Azerbaijan, Kirghizstan, Turkmenistan, Tajikistan, Afghanistan, Turkey, and Pakistan.

Mazandaran University of Medical Sciences is responsible for panels and exhibitions of this summit. In this regard, the Healthcare Committee was formed in this university and data from all private and public medical centers affiliated with Mazandaran University of Medical Sciences will be categorized and presented during this exhibition.  

Conference Topics:

1.      Health Tourism Development and Diversification of Products and Services

·         Strategies to promote health tourism services quality

·         Evaluating ECO regional conditions for health tourism

·         Healthcare/wellness services and natural therapy

·         Tourism infrastructures and facilities (accommodations, etc)

·         Competitiveness and sustainability

·         Value chain concept of health tourism

·         Critical success factors in health tourism development

2.      Health Tourism Zoning Management

·         Mazandaran

·         The role of ecological and botanical diversification, shore, sea, etc

·         Health cities

3.      Training and Development of Health Tourism Workforce

·         Professional competence of health tourism workforce

·         Promoting social entrepreneurship regarding health tourism

·         Local human resources, occupation, and cultural considerations


4.      Health Tourism Economy

·         Payments system

·         Strategic pricing

·         Relative value of health tourism

·         Health tourism insurance

5.      Health  Tourism Information and Communications Technology (ICT)

  • Telemedicine
  • E-Health
  • Mobile Health
  • Networking

6.      Customer Relationship and Health Tourism Advertisement

·         Marketing

·         Imagery

·         Designing and brand development



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